The insurance company BNP Paribas Cardif sought to connect with their retail clients in Latin America and EMEA and contacted us initially for a learning expedition in China on the future of retail. However, in response to the pandemic, we adapted the format into a virtual learning experience to delve into the evolving landscape of retail in China to be presented to all the collaborators of the company.
We successfully produced three captivating visual documentaries focusing on China’s Super Apps, the concept of New Retail, and sustainability within the Chinese retail sector. These documentaries were complemented by live Q&A sessions that were presented company-wide, ensuring broad engagement and knowledge dissemination.